2026 Property Market: A Flying Start, But No Room for Complacency

The property market has roared into 2026 with momentum that frankly eclipses recent years. The data confirms what we are seeing on the ground: the appetite to move is back.

Looking at the broader picture, we’ve seen 96,500 New Listings YTD, which is a massive 34% increase on the pre-pandemic (2017-19) average. Crucially, buyers are matching this enthusiasm. Net Sales are accelerating, currently sitting at 46,100 YTD that’s 35% higher than this time in 2024.

However, a busy market shouldn’t be mistaken for an “easy” one. While volume is high, price sensitivity remains the defining factor between a sale and a struggle.

Take a look at the completion stats: In December, 60.2% of homes leaving the market successfully sold and moved (the other 39.8% withdrew unsold). While this is a strong performance against the long-term 3 year average of 53.5%, it highlights a stark reality

The verdict? The opportunities in 2026 are immense for sellers who price realistically from day one. If you want to be in the 53.5% that sells, rather than the 46.5% that does not sell and comes off the market unsold, a great marketing and pricing strategy is everything.